Bests & Worsts Reviews from Amazon

I don't understand all the negative reviews! I am VERY picky about my hair. I have an absolute ton of dark, wavy, super thick hair. I began going gray early and then I found out I am allergic to hair dyes and gluten. I was desperate to find something to help me not look like a grandma when I still have babies. This product WORKS! And it is NOT full of dangerous ingredients! And the bottle is NOT tiny! I get two applications out of every bottle, and believe me when I tell you, every time I get my hair cut I am told I have more hair than anyone they have ever done before. I use this once a month. Yes with each wash, it probably rinses out a little bit more until you need to use it again. But it certainly doesn't wash out immediately. My gray is covered and I don't need to use it again for another month. And I do have almost 50% gray at this point. I use the dark brown. It has no awful odor, I actually like the smell. I leave it on for 60 minutes every time. I start at the roots and pull it down through my hair with my fingers. I use half a bottle each time. My hair is not pink, and certainly not dry!! In fact, it's softer after use so I actually prefer my hair when this is on it. It makes my hair shiny, soft and feels even thicker actually. This product is not permanent hair color. If that's what you're looking for, then go purchase some. But for those of us that cannot use permanent hair color unless we want to wind up in the hospital, this is a great product. I have been using it for FOUR years before leaving this review. So I feel I am familiar with it enough to recommend it.