Bests & Worsts Reviews from Amazon

I have spent much time researching vitamins for my kids (ages 7 and 8). First, they must be organic. Nothing added that isn't necessary or doesn't add value (so NO magnesium stearate, which is banned in the UK because of its toxicity--why do they use it as a filler for so many vitamins in the United Sates?). Nothing artificial. This product contains no yeast, wheat, milk, eggs, soy, salt, tree nuts, peanuts, shellfish, allergens, gluten, casein, gelatin, artificial flavors, artificial colors, salicylates, or preservatives. And it does not contain GMOs (as are readily found in corn products [and soy and papaya and many other foods now]). We need to be very concerned with GMOs (genetically modified organisms that insidiously find their way into everyday foods that we feed our family--and there is no way to know if they are in there unless the product is organic--and they ARE in about 80% of our [nonorganic] food--scary). One last thing about GMOs--they cause sterility in 4th generation rats. GMOs haven't been around for long enough for studies to show their ill effects on us but by the time they do, it'll be too late. Off the soapbox I go. Sorry. In any case, no GMOs in this product :) Product Information: Serving Size: 3 Yummi Bears (I just do 2 in the morning, but spreading them out is probably better. And I believe there is better absorption when taken with food.) Servings per Container: 30 Amount Per Serving % Daily Value: Calories 20 Total Fat 0 g 0% Trans Fat 0 g 0% Sodium 10 mg Total Carbohydrate 5 g Sugars 4 g Vitamin A (as Vitamin A Palmitate) 2500 IU 100% Vitamin C (as Ascorbic Acid) 30 mg 75% Vitamin D3 (as Cholecalciferol) 200 IU 50% Vitamin E (as d-Alpha Tocopheryl Acetate) 20 IU 200% Niacin (as Niacinamide) 5 mg 50% Vitamin B6 (as pyridoxine hydrochloride) 1.5 mg 225% Folic Acid (as Folic Acid) 300 mcg 150% Vitamin B12 (as cyanocobalamin) 5 mcg 167% Biotin (as Biotin) 90 mcg 60% Pantothenic Acid (as D-Pantothenate) 7.5 mg 150% Calcium (as Calcium Citrate) 7.5 mg 0.9% Iodine (as Potassium Iodide) 75 mcg 110% Magnesium (as Magnesium Citrate) 3.75 mg 1.9% Zinc (as Zinc Citrate) 3.3 mg 44% Choline (as Choline Dihydrogen Citrate) 15 mcg Inositol 15 mcg Other Ingredients: Organic evaporated cane juice, organic tapioca syrup, pectin, citric acid, natural flavors (strawberry, orange, pineapple, grape), natural colors (black carrot juice concentrate, annatto, turmeric, purple berry juice concentrate), and sodium citrate. My kids really like the flavor of these. They are coated in sugar. I initially had a problem with that but I got over it because they're not white with sugar. Plus, I roll the around in my hand before I give them to my kids. this gets rid of some of the sugar. And of course, the sugar adds to their palatability.