Bests & Worsts Reviews from Amazon

First, I never write reviews but had to in light of two things: 1) the silly things people wrote about this product because they don't read directions or look at the FAQ's on website to trouble shoot their problems 2) this great product I'm an avid exercise guy. I train 6 days a week and 7 when I can. It's my outlet being a father of 2 young boys and trying to keep up with them! I wanted something that would track my daily caloric burn and collaborate with myfitnesspal app so I could stay motivated by keeping my stats. (Full integration with the said app is coming but for now I just manually transfer my stats.) Pros: - comfortable- you have to wear any HRM two inches above your wrist. If you don't, you won't get a good reading. This is universal because of the ergonomics of your wrist. It has nothing to do with this device. (Ignorant comment by other users on this) - accurate HEart Rate- it is highly accurate if you wear it right - screen design and controls- controls are very simple, as opposed to some people who said it's complicated. Pressing one button and holding until you see it say "find" while calculating your HR is something I taught my 5 year old to do. - ALL DAY HR Monitor- it will track your HR all day if you want without going into "workout mode"; this just will run your battery down in 11-13 hrs as the FAQ's say on their website; simply hold the top button until it says "find" and it will begin tracking your heart rate. It will not enter "workout mode" until you tap the same button again and "go" appears. Then you will have a workout started with timer and stats being saved to the band. - Step Counter- this is also accurate from everything I can tell. Not sure why others are saying its 1000 steps off. I have not had this problem at all. In comparison to my Jawbone UP, it's almost spot on. - Future Firmware- sleep tracking is coming soon and the necessary hardware for such is already in place. Cons: - sometimes the disabling of the controls is annoying when I'm laying down and want to check the time; the FAQ on the website states that the device must be upright to enable controls. This is due to their desire to try and limit inadvertent touching. - notifications assent- it would be awesome to get notifications from your phone on this like the Microsoft Band but this would require and LCD which I kind of like the retro look they chose. It also makes battery last longer - Myfitnesspal and apple health integration- this is currently absent but their website states that these are coming features All in all, this is the best fitness tracker on the market from what I've experienced. I love it and interested to see where they go with this product and the general market for such products. UPDATE: after owning this for a month and putting it through almost 25 training sessions of 1.5-2 hrs each, I am still pleased with this band. The only problem I have found, that others have also noticed, is it will loose my heart rate during certain weight lifting exercises. Not all but some, specifically ones that involved a high level of wrist motion. When doing things like curls or shoulder press, I have found it to work great. But push ups and other exercises that require wrist movement are at times challenging. Other than that, for this price point and what this offers, you cannot beat it right now with current market offerings.