Bests & Worsts Reviews from Amazon

We have a whippet that LOVES to lick. He licks pretty much anything, but prefers fabric, especially the couch. He will lick for hours. It is obvious how psychologically gratifying it is as his eyes close/roll back and he gets a peaceful air about him. He also has near-benign breath and great teeth for a needle-nose so we don't want to discourage the incessant slurping and wet-spot making, but man is it annoying! I saw the Lickimat as a mention in an older Instagram post and thought maybe it would work. Sure enough, Amazon to the rescue! They carried it- available and affordable. it felt a little gimicky perhaps, and I was skeptical, but wow- what a simple, cost-effective means to at least limit the furniture assault. We just plop a little coconut oil on the Lickimat, rub it into the nubs juuust a little and Oswald goes into a first frantic lick frenzy, followed by a zen-like licking trance. We got the green nubby mat and the nubs hold whatever we slather on just long-enough to get him in a good psychological state and their tactile nature seems to sooth long after the goop is gone. The mat washes super-easily too (although we haven't tried peanut butter or canned meat- yak!). Tip- The coconut oil is perfect for us and our mat- clean, healthy, affordable and smells nice! I love simple ideas like this- no moving pieces/parts, low-cost, durability, functionality, but I hate (not really) the people that conceive of and develop them- why can't I think of them and deliver them to market?!?!?!? Thanks for the help Hyper Pet. The Lickimat works awesomely well for our problematic tongue dragger.