Bests & Worsts Reviews from Amazon

Before ordering I looked all over the internet for photos or a video of this product being applied so that I could understand it a bit better. There really wasn't much out there. I'm in my mid-40's, of Germanic origin and have been coloring my hair for about 25 years. It's starting to thin and I have lately noticed scalp and skin reactions to drugstore hair dye. Refusing to go grey gracefully (just cannot do it) I briefly considered henna and walnut dye before finding this product. I ordered this with hopes that it would cover my grey (10-20%) without wrecking my hair or giving me hives and restoring me to my natural base color ... in the range of a 5/6. Happy to report zero chemical reactions and hair feels healthy. For the record, the instructions do come in English. I used a professional brush and bowl to apply 1/2 of the entire box of pudding like product to unwashed and completely dry hair, roots first (virgin hair), let that process for 10 min and then applied the remaining product thru the mid shaft and ends of my hair for additional 10 min. The color came out even...so that's good....but it is slightly darker overall than I would prefer. The color is definitely a warm brown. If you don't like red-tones...steer clear. If I were to do it all over again, I would keep the 10 min processing time for my roots and reduce the processing time to 5 min (or less?) on the rest of the hair. I am including photos so you can see before/during/after. The product mixed up easily. It initially smelled like a barnyard, but that dissipated within 5 min or so. I thought it smelled like ivory soap while it was processing. I don't notice any residual smell now that my color is complete/dried. I didn't feel like the process was all that different from any other box color I have used. My hair did feel a little dry after washing the product out. I applied a heavy duty conditioning mask afterward and then followed up with a leave in treatment before drying/styling. Hope this helps!