278
people found this helpful, as of 2023
ranked #96,289 most helpful
out of 571,544,897 reviews
I've read John's other book and watched his programs as often as possible. This one is the best yet. The covereage of the truth about American schools is enlightening and will hopefully help pave the way for greater action in this area.
The section on brand name vs. non-brand products was excellent. My daughter performed a similar taste test for her science fair project revealing that people mostly buy for image and belief purposes and less for taste and quality purposes. John's findings were in the same line and should be read by everyone. The fact that New York City tap water beat out EVIAN should really make the world feel NAIVE (EVIAN backwards) about making their product the number one bottled water. Particularly since a chemical analysis showed the water was no more pure or healthy than what came out of the NYC pipes.
Great book. I really believe you don't know everything you need to know if you haven't read this book.
Tom Carpenter