Bests & Worsts Reviews from Amazon

I just received this in the mail, so I cannot comment on the actual effectiveness of the product. I compared this product to Black Seed Oil that we came back with from Yemen and they are slightly different. Amazing Herbs is on the left. As you can see, it is lighter in color than the one from Yemen. When I was blindfolded to smell both oils, the scent for this wasn't AS strong as the one from Yemen. And the taste of the Yemenese Black Seed Oil was extremely...like agonizingly pungent as opposed to the Amazing Herbs one, which, was much more moderate and tolerable (still very pungent though). Needless to say, the Amazing Herbs Black Seed oil seems great and is able to do a phenomenal job as it is, judging by these reviews. Black Seed Oil is known to come in varying strengths, depending on its native origin/where its grown so this review is NOT meant as a reflection on the company's ethical conduct. It is important to pay attention to the strength of the Thymoquinone content; the active ingredient in Black Seed Oil and one of the main reasons for Black seed oil's miraculous effectiveness. So the greater the Thymoquinone content, the more powerful the oil. This oil has 1.1% thymoquinone amount. The strongest Black Seed oils in the world have as much as 4.6% volatile oil and 2% thymoquinone content. I am suspecting the one we have from Yemen simply has higher Thymoquinone content than the Amazing Herbs brand. The great thing about Amazing Herbs, is the price relative to the amount. 16oz for 25 dollars is a relatively good deal *especially* with such qualitative certifications. As far as googling goes, The Blessed Seed brand seems like the only company offering stronger Black Seed Oils (~2% Thymoquinone amount). Though 18 dollars at 3.4 oz is definitely a pretty penny. I will be ordering from them soon too and will edit this comment to compare all three. My plan is to use the Amazing Herbs brand as just a general health maintenance supplement, and on those days I have more bothersome or immediate health issues, consuming the stronger one (which I'm anticipating to be The Blessed Seed brand). Though the Amazing Herbs brand could probably work just fine for whatever health/medical intentions you have, as most of the reviewers here are implying. Hope this review helps. Edit November 2 2016: Blessed Seed brand was about the same in potency. I'm still on the search for more potent brands. But this shall get the job done in the mean time.