Bests & Worsts Reviews from Amazon

This review is to share some insights my wife and I have for this product in light of many of the concerning reviews meant to scare you away from this product. I will be explaining why we choose to give our baby these drops and not the ones made by the Ddrops company, which has significantly better reviews. To start, my wife and I are both pharmacists and we take very seriously any product we will be giving our baby on a daily basis. The reviews in existence for this product are downright scary with people complaining about the bad taste and the artificial caramel coloring. We've been giving our baby the Enfamil drops for about 5 months now - we always mix it in bottled breast milk and he doesn't have any problems with it. As for the artificial caramel coloring - I completely agree with the critics and wish Enfamil would remove this unnecessary ingredient. My biggest concern for the Ddrops is that one of the advantages is that it is only one drop of liquid instead of a whole milliliter that is needed with the Enfamil product. The issue is that the smaller the volume, the less accurate your dose is. In other words, I feel much safer giving a dose of something that is a larger volume such as one milliliter as opposed to one single drop. If a child gets a little too much or too little Vitamin D in a day, it's probably not a big deal, but again for something you're supposed to give your child on a daily basis, I'd rather do it correctly every time. Additionally, the Ddrops make you feel comfortable with a "Mother's Choice" seal - however this seal does not mean much from a clinician's perspective. It is simply a product many people like because it is easy to use and tastes great. I would much rather go with "#1 Brand Recommended by Pediatricians." (side note - Enfamil IS recommended by our pediatrician). Ultimately I wanted to provide some logical explanation as to why the Enfamil product should not terrify you as some reviews suggest. Yes, artificial coloring is undesirable, but it was not enough to lead us to a product with less accurate dosing and lacking professional endorsement.