Bests & Worsts Reviews from Amazon

As a biochemisty eye disease researcher, take it from me that you need fish oil in your diet, ESPECIALLY if you are at risk for inherited retinal degenerative disease! Everyone should be taking a good fish oil but I understand why a lot of people don't. Two words: FISH BURPS. Between that and big, hard to swallow pills, I haven't always taken fish oil myself, but I determined with the start of a new year to get my husband and myself back on track health-wise and that included a good fish oil supplement. I have been taking these for several weeks now and I can confirm that there are NO FISH BURPS with these!! They don't even smell fishy to me straight out of the bottle! There is no way I would ever know I was taking fish oil if someone were just handing these to me and I was taking them without ever seeing the bottle. The only way I would know would be the health benefits on the flip side! Whatever formulation they're using for these capsules to keep the fish in until they're far enough through the digestive system not to come back and haunt you really, REALLY works! Yes, they are large-ish capsules (see side by side comparison picture with a cold and flu gel capsule) BUT honestly swallowing these is a LOT easier than swallowing similar sized gel caps of another type. These are so soft and go down VERY smoothly. I haven't had any issues swallowing these and sometimes I do with other similar capsules. I can highly recommend this fish oil supplement, especially to those who are either new to fish oil or who have been burned by fish burps before and are hesitant to try again. My advice: TRY AGAIN WITH THESE! Hope this helps! And yes, I paid full price just like you.