Bests & Worsts Reviews from Amazon

I've tried many ice packs and have pretty high standards. There's a lot of junk out there, and there's a lot that would be great but just miss the mark on some small technicality like specific heat, wear-ability, fit, or durability. The Coldest Ice Pack seem to have everything covered. It stays real cold for a decent length of time, and it transfers the heat out of your tissues effectively as long as it's firmly pressed onto you afflicted area. The internal cold pack is stiff enough to not slump in the bag, but still compliant enough to wrap and mold into the areas and curves of your body. The outer bag straps and closure appear durable enough, but I have only owned it for a week. It's easy enough to wrap around my torso to chill my broken rib, the Velcro hook and loop sections are in the right places to prevent failure of the strap stitching. Nothing's perfect, so overall I would give it a 9, except it doesn't go to the fridge and refresh my beverage. Have I missed anything?