Bests & Worsts Reviews from Amazon

What happened? I bought Quilted Northern for years and years and was 100% brand loyal. Suddenly, I'm wondering why I'm not liking it and I look, really look at it. Something I wouldn't do with .... toilet paper! Not the same. Not the same quilting. Not the same softness. Not the same size squares. Oh, Georgia Pacific! What have you done. It took me a while to catch on and then I was checking the computer and finding out that I wasn't "toilet paper crazy" and that other people felt the same way. Did they try to maintain price by downgrading the quality? If I wanted cheap toilet paper I wouldn't have been buying their product. So sorry, Quilted Northern. Goodbye.