Bests & Worsts Reviews from Amazon

Having 4 scopes on a variety of guns (both rim and center fire) I was never disappointed with the clarity and quality of the lens used. They survived drops, were the best scopes during the first "second" of light on opening day season, downpours and near blizzard conditions. They always seemed to catch light better than anything I have ever owned or used. I have never had a single complaint nor have they ever required more than a cleaning. Each of my hunting buddies swear by one brand or another. Most prefer Leupold and Nikon (for more specific reasons) and after spending several thousand dollars on trail cameras and having most of them fail in only a few weeks, my hunting group was extremely upset because that was the worst season we ever had. I told myself it must have just been a bad batch (9 of 14 failed) but that's electronics. So I bought these for my son to use when we went hiking and he kept complaining how he couldn't see well out of them and they gave him a headache. After a mile or so I decided to give them out a try and sure enough, it wasn't inexperience. The field of vision is POOR (and that's being kind) and whatever coating being used on the lenses was upsetting. I don't know what happened to Bushnell's quality in the last couple of years, but their products used to feel like they were made with pride but have gone from "as reliable as old faithful" to "how cheap can make these". I went to the store and looked at two different pairs of trophy Binoculars that were on the expensive side and I noticed how poor the optics have become. However they are coating the lenses these days has killed my loyalty to the brand. The quality just isn't there anymore. It made me feel like a company that took pride in producing the best quality product they could, to a company run by beancounters and penny pinchers for profit's sake. I took the scope I recently bought for my son's first .22 and returned them for a different brand and threw these "chinese crapshoots and tossed them in the trash in disgust. Upset not only at the fact that I was so blindly loyal to Bushnell, but that it took so many failures (and my 9 year old son) for me to realize that a company I once regarded as "nothing but the best" to a company that now regards profits over quality and reputation as just a marketing gimmick. If it takes a kid to change nearly 30 years of what I once considered products "crafted with only perfection in mind" to my current opinion, well... I'm actually hurt. For years I used to argue with my friends about what greatness was to being almost embarrassed to having the name on any of my hunting gear.