Bests & Worsts Reviews from Amazon

I've been using the Whey Gold product for many years. A little under 1 scoop 2x/day helps me keep my hard earned muscle mass. This Platinum appears to be marketed as higher quality/more effective protein, so I thought I'd try it out, even though the smaller 3.5 lb tub immediately made me suspicious of its value. First of all, the chocolate that I bought tastes fantastic and mixes great. But in comparison to the Whey Gold product, I feel the Platinum is a marketing gimmick and a product that mostly just increases profits for this company without really adding value to the consumer. Why is that? The most obvious trick that I didn't catch when comparing the two before buying: Scoop size/protein in grams. Andy Rooney always complains about this type of thing, so I guess he is my mentor in this case... Whey Gold: 1 scoop = 24 grams protein. Platinum: 1 scoop = 30 grams protein. So you figure you are getting more protein for your buck, right? More protein per scoop? Wrong. The Platinum scoop is bigger! What I missed was the serving size: Whey Gold: Serving size 30g Platinum: Serving size 39g Sure enough. The scoop they give you with the Platinum is bigger than the Whey Gold. Compare the two. I did once I got the Platinum shipment. So is the protein in the Platinum any more concentrated than the Whey Gold? It doesn't appear to be, at least in grams per comparable serving. The other differences...I see they put some "creamer" in the Platinum which is not in the Whey Gold. I also think the Platinum might be a little sweeter. My point here is that these 2 features improve the taste/texture of the Platinum vs. the Whey Gold and make you think the Platinum is better. I actually like these changes and wish they'd incorporate them into the Whey Gold - but don't be fooled into thinking the Platinum is somehow more effective because of this (unless taste is more important to you than getting high quality protein at the best price). Yeah, I could be missing something else here. Like maybe the Platinum quality - gram for gram - is technically a little better. But I'm not going to worry about that since I'll never be able to figure it out. I really don't think trying one for a while and then the other is going to prove that - they probably aren't THAT much different. Someone else can do the math, but I bet you could use close to twice as much Whey Gold as Platinum for the same price per gram of protein. So use a little less than twice as much, and you'll be saving money and getting more protein. If money is no object, the Platinum could be the superior product. MAYBE you can take less or the same amount and get better results. It definitely tastes good. But I'll just stick with the Whey Gold which I know works and I'm SURE is the better value.