Bests & Worsts Reviews from Amazon

I think that the reason that some people are giving this pillow bad reviews is that the description does not properly explain the feel of this pillow. This is not a HARD pillow (what most would consider firm.) It is also not quite a SOFT pillow (no resistance beneath your head.) It is a SPRINGY pillow. It could also be described as bouncy. Let me draw an analogy to shoes. A Birkenstock sandal has a firm supportive footbed--but no bounce. A cushioned slipper has a soft footbed--but still no bounce. An athletic shoe has a springy footbed. It is flexible, slightly hard, and has bounce. This pillow would be analogous to a less hard (but very springy) athletic shoe. This is my all-time favorite pillow. It does need to be aired out for a while to be rid of the latex smell. I like it much better than memory foam. With memory foam you just sink. With latex, your head is cradled like in a hammock. I think those who wrote bad reviews actually wanted a different type of pillow. This is an excellent pillow--you just need to know what you are getting. When it comes to firmness, on a scale of 1 to 10, with 1 being soft and 10 being hard, this pillow is a 3. For springiness, on a scale of 1 to 10 with 1 being flaccid and 10 being a balloon or a super bouncy ball, this pillow is about a 7. The manufacturer just needs a better writer to describe their product.